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Google RankBrain: what is it and why is it increasingly important for SEO?

Google RankBrain is an Artificial Intelligence system with machine learning. It assists the search engine in processing user search queries. If someone searches on Google for a keyword phrase, Google RankBrain helps to find all related searches for that keyword or phrase.  Wondering how RankBrain works and fits into Google’s overall ranking system? In this article, we’ll show […]

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March 29, 2022

Should I switch to Google Analytics 4 or another alternative?

Google has announced the end of Analytics Universal, a move to Analytics 4 is necessary. Is this the only option? Check out alternatives for digital analytics with us Google Analytics Universal (version 3) will stop collecting data in July 2023. For the next six months, you will still have historical traffic data available, and Google will no longer […]

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March 11, 2022

What can you automate in PPC ads and why should you do it?

In the last few years, there has been no more discussed topic in the PPC community than automation. What can you automate in PPC ads and why should you do it? Do you do some tasks repeatedly while working in your accounts? Would you like to know about any issues with your accounts without having to look into […]

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February 28, 2022

Summary of the year in SEO / SEM and the mobile segment

At the request of WirtualneMedia.pl, Bluerank summarizes the past year in SEO / SEM and the mobile segment, analyzing the most important events, changes and trends of the past year, and wonders what 2022 will bring. The event of the year The SEO area was full of all kinds of events this year. Eight confirmed […]

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January 21, 2022

5 BANNER STRATEGY DISASTERS STILL POPULAR THESE DAYS

The beginning of a New Year is a perfect moment to talk about what we can do to make it better than the last one. And what is a better way for that than learning from our past mistakes?  One of our partner agencies, Dinetix, will take you through all the critical mistakes that some […]

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