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June 27, 2022

Cookie(less) future

Google has announced that they will remove third-party cookies in 2023.  Let’s see what this implies for all those who have ever visited a website or have one of their own, for everyone in the advertising business or those who wish to advertise using online channels, for all those… Come to think of it, in […]

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June 3, 2022

Server clicks and what’s behind them

You don’t hear much about server clicks or robot clicks, but it’s important to know that they exist and may affect your email. Spambots, firewalls, and filters are all email scanning programs that check incoming emails, the validity and authenticity of the links in them, scan for malicious attachments, and then decide whether to categorize our […]

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March 29, 2022

Should I switch to Google Analytics 4 or another alternative?

Google has announced the end of Analytics Universal, a move to Analytics 4 is necessary. Is this the only option? Check out alternatives for digital analytics with us Google Analytics Universal (version 3) will stop collecting data in July 2023. For the next six months, you will still have historical traffic data available, and Google will no longer […]

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March 11, 2022

What can you automate in PPC ads and why should you do it?

In the last few years, there has been no more discussed topic in the PPC community than automation. What can you automate in PPC ads and why should you do it? Do you do some tasks repeatedly while working in your accounts? Would you like to know about any issues with your accounts without having to look into […]

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January 21, 2022

5 BANNER STRATEGY DISASTERS STILL POPULAR THESE DAYS

The beginning of a New Year is a perfect moment to talk about what we can do to make it better than the last one. And what is a better way for that than learning from our past mistakes?  One of our partner agencies, Dinetix, will take you through all the critical mistakes that some […]

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