Difficulty in creating e-commerce product feeds for e-marketing campaigns; involving IT in every single change; inIf you are in e-commerce and want to grow, you cannot avoid using Google Shopping. In the U.S. and Western Europe, most e-merchants now advertise regularly with Google Shopping, and this will soon be the case in the CEE region as well. In order to maintain a competitive advantage, Shopping must become an integral part of a successful revenue- and profit-raising marketing strategy.
Product feeds management tool, easy to use, fully compliant with marketing platforms, with an ability to use many Due to EU competition regulations, in addition to native Google Shopping, we have the opportunity to advertise with Shopping CSS services, which can be offered by eligible partners (within the EU). This means that Google Shopping campaigns run through CSS will advertise 20% cheaper.
After an initial setup, no additional IT involvement needed (time and cost saving), automatic alerts ensure no breaks in marketing campaigns, product filters enable better product management and thus optimized cost spendings. You can save up to 30% of monthly total production time when managing a product feed campaign of at least 100,000 EUR mShopping campaigns cost 20% less via ROIshopper. This means that you are in a better position compared to the competition and can increase your revenue at the same time.